About
Built in Ireland for the people who move goods.
Truo Trade is an agentic trade operations platform. One shared trade record carries the deal, order, shipments, evidence and decisions. Specialist agents do the operational work, and the accountable person approves the steps that matter.
Why we are building it
A single export order passes through an exporter, a buyer, a forwarder, a customs broker and often a testing lab. Each keeps its own copy of the facts. When a specification changes or a document is wrong, the trade stalls while people reconcile emails and spreadsheets. Truo gives every party one record to work from, and agents that keep it moving.
Who it is for
Exporters first, starting with India to EU packaging, and the EU buyers and importers, freight forwarders, customs brokers, labs and reviewers they work with. Software providers who build custom AI, CRM and integrations for trade businesses can apply to partner with us.
Where we are
The platform is in private beta. Trade finance is in development and will be partner-led: Truo is not a lender. Product screens on this site use illustrative data.
The company
Truo Trade is built and operated by Truo Innovations Limited, a private company registered in Ireland under company number 828447.